Shuswap Tourism Opportunity Strategy - May 2002
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1. INTRODUCTION
1.1 Purpose
1.2 Scope and Methodology
1.3 Report Structure
2 CONTEXT AND SETTING
2.1 Regional Setting and Transportation Links
2.1.1 Setting
2.1.2 Transportation Links
2.2 Economic and Planning Context
2.2.1 Economic Profile
2.2.2 Economic Dependency
2.3 The Communities of the Shuswap
2.3.1 Salmon Arm
2.3.2 Sicamous
2.3.3 Electoral Area C
2.3.4 Electoral Area D
2.3.5 Electoral Area E
2.3.6 Electoral Area F
2.3.7 First Nations of the Shuswap
3 THE TOURISM INDUSTRY
3.1 Tourism in BC
3.1.1 Economics and Characteristics
3.1.2 Impacts of September 11, 2001 and Outlook for Tourism
3.2 Regional Tourism
3.2.1 Tourism in the Thompson Okanagan
3.2.2 Tourism in the Shuswap Region
3.3 Community SWOT Analysis of Tourism
3.3.1 Electoral Area F (North Shuswap)
3.3.2 Electoral Area C (South Shuswap)
3.3.3 Salmon Arm.
3.3.4 Sicamous and Electoral Area E
3.3.5 Electoral Area D (Falkland and Area)
4 RESOURCES AND PRODUCT SELECTION
4.1 Features
4.2 Resource Area Description
4.3 Product Selection
4.4 Description of Inventory and Suitability Mapping
5 PRODUCT ASSESSMENT
5.1 Introduction
5.2 Snowmobiling
5.2.1 Product Discussion
5.2.2 Resource Assessment of Snowmobiling
5.2.3 Market, Economic and Social Assessment of Snowmobiling
5.3 Nordic Skiing, Light Touring, Ski Touring and Snowshoeing
5.3.1 Product Discussion
5.3.2 Resource Assessment of Nordic Skiing,
Light Touring, Ski Touring and Snowshoeing
5.3.3 Market, Economic and Social Assessment of Nordic Skiing,
Light Touring, Ski Touring and Snowshoeing
5.4 Mountain Biking and Cycle Touring
5.4.1 Product Discussion
5.4.2 Resource Assessment of Mountain Biking and Cycle Touring
5.4.3 Market, Economic and Social Assessment of Mountain Biking and Cycle Touring
5.5 Horseback Riding
5.5.1 Product Discussion
5.5.2 Resource Assessment of Horseback Riding
5.5.3 Market, Economic and Social Assessment of Horseback Riding
5.6 All Terrain Vehicles (ATV)
5.6.1 Product Discussion
5.6.2 Resource Assessment of ATV
5.6.3 Market, Economic and Social Assessment of ATV
5.7 Road Touring
5.7.1 Product Discussion
5.7.2 Resource Assessment of Road Touring
5.7.3 Market, Economic and Social Assessment of Road Touring
5.8 Lodges and Resorts
5.8.1 Product Discussion
5.8.2 Resource Assessment of Lodges and Resorts
5.8.3 Market, Economic and Social Assessment of Lodge and Resort
5.9 Cabin-to-Cabin System
5.9.1 Product Discussion
5.9.2 Resource Assessment for the Cabin System
5.9.3 Market, Economic and Social Assessment of Cabin Systems
5.10 Lake Cruises
5.10.1 Product Discussion
5.10.2 Resource Assessment for Lake Cruising
5.10.3 Market, Economic and Social Assessment of Lake Cruise Product
5.11 Events and Festivals
5.11.1 Current Events and Festivals
5.11.2 Some Successful Models
5.11.3 Potential Festivals and Events
6 ISSUES AND ACTION PLAN
6.1 Introduction
6.2 Issues Overview
6.3 Regional Action and Recommendations
6.4 Community Action Plan
6.4.1 Introduction
6.4.2 Salmon Arm
6.4.3 Sicamous and Area
6.4.4 South Shuswap
6.4.5 Falkland and Area
6.4.6 North Shuswap
Snowmobiling Suitability (1.7 MB)
Skiing and Winter Activity Suitability (1.6 MB)
Mountain Biking and Cycle Touring Suitability (1.8 MB)
Horseback Riding Suitability (1.6 MB)
All Terrain Vehicle (1.6 MB)
Road Tour Suitability (1.8 MB)
Lodge and Resort Suitability (1.6 MB)
Cabin to Cabin System (1.6 MB)
Lake Cruising (1.6 MB)
